Tag Archives: Sierra Volkswagen

Volkswagen Electric Vehicle Lineup | Sierra VW | Ottawa, IL

Volkswagen Electric Vehicle Lineup Receives Heavy Investment

Go Green

Volkswagen is looking to go even greener. The German carmaker is increasing its Volkswagen Electric Vehicle Lineup with an additional $25 billion investment in battery supplies.

The growing Volkswagen electric vehicle lineup, which you can find at Sierra Volkswagen, will also mean the carmaker needs to outfit 16 of its factories to build electric cars by the end of 2022. This is an increase from the three factories that currently get the job done.

Currently, VW is focusing on European and Chinese battery suppliers, as these markets are its largest. They are also the markets that will influence electric vehicle production over the next decade. However, VW is looking for a North American battery supplier, too —the carmaker is expected to sign a deal for a supplier in this region shortly.

It’s expected that VW will purchase about $60 billion-worth of batteries for EVs. This helps the carmaker in its goal to produce as many as three million electric cars per year by 2025.

To reach this goal, Volkswagen will launch its MEB platform later this year, which will act as the base of its electric car lineup. It will allow VW electric vehicles to be produced in a way that keeps them affordable, while still allowing the brand to offer a range of designs from compact cars to sedans and SUVs.

All-New 2019 Volkswagen Jetta | Ottawa, IL

All-New 2019 Volkswagen Jetta Brings New Design to Lineup

Revealed last month at the North American International Auto Show in Detroit, the all-new 2019 Volkswagen Jetta has changed the face of the popular sedan. As the seventh generation, this vehicle has utilized the award-winning MQB platform, redefining its proportions and offering a more modern design.

Icons.

“The Jetta is such an iconic product,” says Klaus Bischoff, Head of Volkswagen Design. “We wanted to come up with something totally new. It was essential to give this product more prestige, more sportiness, and totally new proportion.”

For the 2019 model year, the Jetta has gained a new body shape, which means it has a longer wheelbase, a wider track, and bigger wheels. These larger proportions have translated to more interior space, meaning passengers can be more comfortable, even in the back seat.

New Designs.

The front-end design emphasizes its horizontal lines, while also creating a singular unit of the radiator grille and the standard LED headlights. These horizontal lines continue into the body where the silhouette is marked by a long, extended side window and a coupe-like style, reinforced by an offset roofline.

Inside, the cabin looks entirely new with a driver-oriented center console and trapezoidal design elements that mirror those of the exterior. These elements add a touch of sportiness, while also providing a premium feel thanks to the high-end materials.

The Jetta is one of Sierra Volkswagen’s and the brand’s best-selling models; visit our showroom to see why the Jetta is so popular.

Volkswagen ad buying decisions | Ottawa, IL

Artificial Intelligent Helps Make Volkswagen Ad Buying Decisions

A Change on the horizon.

Volkswagen is no longer just looking to make its cars more automated — it’s making its ad buying decisions automated, too. The automaker recently announced that it was using artificial intelligence (AI) to make Volkswagen ad buying decisions, and it’s proving more effective than its media agency.

Currently, the brand has been taking recommendations from two agencies — Blackwood Seven, a Danish agency that uses AI and predictive analytics to forecast ad spend decisions, and its usual media agency. The brand has found that when it follows Blackwood Seven’s recommendations, it sells more cars.

Between September and December 2016, when Volkswagen first began using the Danish agency, the brand saw a 14% rise in orders during a campaign for its up! The model compared to the campaign that was run based on the non-AI-focused agency’s recommendations. In other campaigns, the difference between the two recommendations has been as high as 20% — a number that we here at Sierra Volkswagen find impressive.

Blackwood Sevens stands apart from the other agencies Volkswagen uses because the AI platform is able to process a significant amount of data at any one time. This means the algorithm can better predict what the brand’s media investments will do, leading the German carmaker to be able to invest less and see more profit in return.

Learn More at Sierra Volkswagen today!

2018 Volkswagen Atlas | Ottawa, IL

2018 Volkswagen Atlas is the Refreshingly Advanced Crossover We Need

Crossover SUVs are the hottest-selling cars on the market today and for good reason. Drivers love crossovers because they offer the versatility of an SUV, but they retain the superb handling and maneuverability of a car. This is the niche filled by the all-new 2018 Volkswagen Atlas, the brand’s boldest, biggest, most advanced offering to date. If you’re looking for something truly new in the crossover SUV segment, the 2018 Volkswagen Atlas has a lot to offer.

Tech

The 2018 Atlas features a robustly sculpted body design that will be familiar to drivers in the US, though it sports plenty of premium, sophisticated details we’ve come to expect from VW. And since it’s brand new for 2018, the Atlas is equipped with more incredible technology features than any other VW vehicle. Aside from features such as an available eight-inch touchscreen display, Apple CarPlay™, and Android Auto™, the 2018 Atlas sports a brand new 12.3-inch fully customizable digital cockpit, which makes staying in tune with your vehicle and in touch with the world around you more intuitive than ever before.

Luxury

The 2018 Atlas is luxuriously comfortable, even for passengers in the third row of seating, and premium available features such as heated and ventilated seats make for an even more comfortable experience for you and your passengers. The all-new Atlas also scored top marks on all IIHS crash tests, so you can drive this modern and advanced crossover with complete confidence.

Come into Sierra Volkswagen to learn more about the brand-new 2018 Volkswagen Atlas and discover what true innovation is all about.

Ottawa Holiday Events For Everyone To Enjoy

Check out these upcoming Ottawa holiday events!

 

These Ottawa holiday events were designed to entertain a variety of different people, from families with kids and couples looking for a date night out to everyone young-at-heart.

Warren-Sharpe Center’s Annual Holiday Jazz Soiree – Dec. 10

The proceeds from this event’s $50 tickets will benefit the Warren-Sharpe Center’s youth programs, and will feature live Jazz & Blues music, a bar, and complimentary hors d’oeuvres.

Paint on Pine Christmas Party – Dec. 15

At St. Mary Immaculate Parish this December, you’re invited to participate in an arts and crafts event where you can create your own custom Christmas wood decor. Bring food to share; refreshments will also be provided at the event.

Holiday Kids Fun at Eola – Dec. 16

Have a child aged two or older? Eola is having an event that’s little-kid-friendly. While your little artists decorate Christmas cards and make their own ornaments you can shop in the area and win raffle prizes.

New Years Eve Pairing Dinner & Get Lit-Up Party – Dec. 31

A lavish five-course dinner complete with beer and wine pairing sets the stage for this New Year’s Eve event, which ends with an all-out party complete with a DJ, open bar, and champagne to ring in the New Year.

We at Sierra Volkswagen can’t wait to participate in these fantastic Ottawa holiday events!

2017 Golf looks to welcome the 2018 Golf family

New 2018 Golf Family Improves Style and Tech

Volkswagen recently revealed the 2018 Golf Family at the New York International Auto Show. Models include the standard Golf, Alltrack, GTI, SportWagen, and R models. There have been updates to the interior and exterior styling, infotainment technologies, and driver assistance systems, as well as some minor changes under the hood. We can’t wait to see the new Golf Family in action.

According to Volkswagen, the Golf Family will get sharper lines, new bumpers, chrome trim, and LED lighting. The brand is also adding Daytime Running Lights to improve visibility, while wheel designs and colors have also been revamped for 2018. The interior will have new trim panels and special materials, making driving more comfortable.

Notable tech upgrades include things like an improved touchscreen as well as the Volkswagen Digital Cockpit. The Golf Family will get this optional customizable vehicle information system that’s built into the dashboard, a feature that comes standard on the Golf R. Meanwhile, SE trims and above will get available Forward Collision Warning and Autonomous Emergency Braking, both of which significantly reduce the risk of collision.

The standard Golf has a 1.8-liter TSI engine with up to 170 horsepower and 199 lb-ft of torque. The Alltrack and SportWagen get 4Motion all-wheel drive, while the GTI has a 2.0-liter TSI with 220 horsepower and 258 lb-ft of torque. The R has a specially tuned powertrain with up to 292 horsepower and 280 lb-ft of torque, as well as an optional seven-speed DSG dual-clutch transmission. These are just some of the great new features on the 2018 Golf Family. Stop by Sierra Volkswagen to learn more about the Golf.

Preventative Car Maintenance

Preventative Car Maintenance

Preventative Car Maintenance

Preventative Car Maintenance Tips

Keeping your car up and running at peak performance is as easy as keeping it properly maintained. While that may sound like a challenge for many drivers, properly taking care of your vehicle can be done through simple maintenance; you can even do it in your own garage. Here are a few preventative car maintenance tips from us here at Sierra Volkswagen.

  • Check the Oil – Your car’s engine will only run for years if it gets regular oil changes. While most manufacturers include a service schedule that indicates when an oil change is required, it never hurts to check it yourself. Simply pop the hood, pull the dipstick out, and wipe it off with a cloth or paper towel. Reinsert it and remove it again. Make sure the oil is between the two lines at the end of the dipstick.
  • Check the Battery – A battery’s lifespan varies depending on the climate you live in. Fortunately, extending its lifespan is as easy as cleaning the contacts. Invest in a battery cleaning brush and battery tester or jump starter. Clean up the contacts and look for any bulges or bumps.
  • Tire Rotations – Your car’s tires should generally be rotated at the same time your car needs an oil change. Tire rotations extend the lifespan of the set of tires, provide a smoother ride, and you can do it at home! Check your owner’s manual for instructions.

These tips should help keep your car in great shape through the years. If you have any questions, feel free to contact us at any time!

CES Sees Debut of New Volkswagen Electric Car

Volkswagen Electric Car

Volkswagen recently unveiled a new electric car.

2015 was a rough year for Volkswagen, but as they say, “New Year New You,” and the company has its own list of New Year’s resolutions after debuting the concept of a new Volkswagen electric car at the Consumer Electronics Show January 5th. Volkswagen says it hopes its concept exemplifies a new direction for the company as it seeks innovations in safe and more energy-efficient alternatives to the traditional driving experience.

The unveiling of the brand new electric concept was preceded by an image teaser posted to Volkswagen’s website, which depicted a front-view of the vehicle that had been cropped down to its headlight, grille, and one of its wheels, while a translucent shroud was draped over the car, giving the whole teaser a rather mysterious air. In the press release, Volkswagen stated the vehicle “marks the beginning of a new era of affordable long-distance electromobility.”

The only prior EV in Volkswagen’s lineup was a plug-in variation of the Golf, referred to as the e-Golf, but this new concept shows Volkswagen taking a new direction as a company and leaving 2015 behind it. Showing off a vehicle at CES is also an innovation in itself, as the event is not specifically an auto show but a platform for various electronics companies to show off their upcoming products, though with the rise of EVs the CES has been seeing more of an automobile presence in recent years.

Cold Weather and Your Car: How It Affects Performance

cold weather and your car

While some people may enjoy winter for the snowy landscape, the brisk cool temperatures, and the holiday season, the winter can have some drastic effects on your car. We’ve put together a post on cold weather and your car so you know what to be aware of during these cold months.

According to AccuWeather, there are five main things to be aware of: battery, fluids, tires, wipers, and spark plugs. All of these components will take a hit with the cold weather, making them less reliable and more likely to fail.

Cold weather pulls voltage from batteries and electrical systems. Batteries work best in temperatures between 30 degrees and 90 degrees Fahrenheit; however, temperatures outside of this range mean your battery is considerably more likely to fail.

Fluids thicken in the winter. When you change your oil, you should always opt for a thinner, or less viscous, fluid. This makes it more effective in your engine. Also, make sure to get antifreeze/coolant with a 50/50 mix – believe it or not, this mixture is more resistant to cold temperatures than even pure antifreeze.

Colder air means your tire pressure is going to decrease. For every 10 degree drop in the temperature, expect about a loss of 1 psi. That means that if you live in areas like the Midwest, you’ll have to seasonally adjust your tire pressure.

Wipers should be changed annually, and the winter is the perfect time to do this because you tend to use them more at this time.

Finally, spark plugs wear out more in the winter. Bad ignition leads to poor performance and lousy fuel economy. If your car is being difficult when you start it or idling rough, consider changing out your spark plugs.

Volkswagen Safety Ratings Sky High for Jetta and Golf

Volkswagen safety ratings

Volkswagen safety ratings have a leg-up on the competition. The Insurance Institute for Highway Safety, or IIHS, recently gave the Volkswagen Golf and Jetta nameplates top-tier safety ratings.

Both vehicles made it onto the Top Safety Pick+ shortlist and received an advanced rating for front crash prevention. The boost onto the list, an improvement over the 2015 models’ safety ratings, came with the inclusion of the Driver Assistance package in the 2016 models, which comes with a Front Assist system.

In addition to the Driver Assistance package, both the Jetta and Golf now come with a post-collision braking system that applies brakes upon sensing a primary collision. Both vehicles also have the Intelligence Crash Response System, which automatically activates hazard lights, interior lights, shuts off the fuel pump, and unlocks doors in the case of emergency situations.

Volkswagen safety ratings, particularly for the Golf and Jetta, are usually high, though the addition of a new front crash prevention requirement in 2015 caused ratings to drop. However, only a year was needed for the company to reassert itself as a leader in car safety.