Cheers to Volkswagen! The automaker recently celebrated building the 500,000th VW Passat at its plant in Tennessee.
Built at Chattanooga Volkswagen, the Passat was assembled in the first and only LEED Platinum certified factory in the world. The milestone model is a Limited Edition dressed in a Candy White exterior and black interior. It offers keyless entry with pushbutton start, heated seats, a rearview camera, premium radio, 170 hp produced from its 1.8-liter turbo engine, and so much more.
“Our Passat has raised the bar on what Americans can expect from a mid-size sedan and the 500,000th car was built with the same passion for detail as the first,” said president and CEO of Volkswagen Chattanooga, Christian Koch. “I’m proud of our team and excited about new products on the horizon in this factory.”
In addition to building the beloved VW Passat, Chattanooga Volkswagen is in the process of a $900 million expansion which will enable the plant to create 2,000 new jobs and add a second vehicle to its production lineup, a mid-size SUV for seven passengers.
Congratulations to Volkswagen on building half a million Passat models and to the hard-working team in Tennessee.
It has been a successful year thus far for the Volkswagen family. With sales passing five million vehicles from January to June, the automaker boasts the title of ‘World’s Largest Automaker by Sales’.
VW beat Japanese competitor Toyota in sales for the first half of the year with reports of 5.04 million vehicles sold compared to Toyota’s 5.02 million. Naturally, the company aims to continue this success with goals of surpassing last year’s record-breaking year of 10.14 million cars sold.
Volkswagen’s recent success is hardly the result of crossed fingers and wishes sent to a magic genie. The title is one the automaker has made plans to achieve and a goal that was impressively reached three years ahead of schedule.
However, VW’s executives also recognize the “World’s Largest Automaker” title will only be maintained through continued careful strategizing. One way the company plans to fight to defend the title is to continue its restructuring, splitting the Volkswagen Group, with its 12 brands, into four distinct holding companies in order to improve the company’s operations and ability to respond to the changing auto market.
Of course, VW will also continue to produce quality luxury vehicles that cater to customers’ needs. That is, after all, the best way to boast top sales in the world: to deliver a product the world wants to buy.